SOAR: In Print (2014/15)

With the 2015/16 Singapore American School (SAS) academic year well underway, it seemed appropriate to look back at last school year and the original 2014/15 ‘SOAR’ print campaign that my team and I helped conceptualize and then photograph for SAS.

I previously shared all the photographs we made for SAS last year, but I also wanted to share the print campaign that the school published in media in Singapore and around the world.

I often say that the best clients are repeat clients, and this past April and May my team and I returned to the SAS campus to photograph another collection of inspiring people and stories for the 2015/16 ‘SOAR’ print campaign. These advertisements recently began appearing in local and international print media, and I look forward to sharing this body of work here soon.